Why People Love Merino Wool (And Why You Will Too!)

2 min


Merino wool is enjoying a surge in popularity, thanks in large part to world travellers. But this super-material isn’t just for jet setters – it’s a versatile, sustainable, sophisticated textile that is just as good for lounging around the house as it is for a night on the town.

What is merino wool, you might ask? Is it similar to the rough, scratchy wool used to make your old sweaters? Not quite. Merino wool is fleece from the merino sheep and is prized for its soft texture and ultra-fine fibres. Merino wool t-shirts, for instance, look like a t-shirt, without any of the large fibres you typically associate with wool. The difference is that they feel, act and drape better than conventional cotton tees. If you want t shirts that go the distance then you want merino wool.

Let’s take a closer look at a few reasons why people love merino wool – and why you will too!

It’s Great for Travel

Because merino wool is breathable, sweat-wicking and resistant to odour-causing bacteria, it’s a top choice for travellers who want to stay fresh on the road. Some travellers report wearing their merino wool for weeks at a time without any noticeable smell. This cuts down on trips to the laundromat and allows travellers to pack light.

It’s Incredibly Versatile

Merino wool is simultaneously insulating and breathable. In other words, it’s an all-season material. You can wear a merino wool t-shirt in the summer to keep from sweating and overheating, and you can also use it as a base layer in the winter to insulate your body heat.

Its versatility doesn’t stop there, however. Because its fine fibres create a sophisticated look and drape, you can wear merino wool as semi-casual wear, or when you’re relaxing at home.

It’s Sustainable

It’s difficult to find sustainable fabrics these days, especially given the uptick in “fast fashion.” Merino wool that’s ethically sourced is a fantastic option because it’s natural, renewable and biodegradable. Just make sure to buy merino wool garments that are “mulesing-free,” meaning the sheep are treated more ethically.

It’s Comfortable

Winter is nearly here, which means that you’ll be spending more time indoors (that’s doubly true in 2020 because of the global pandemic.) When you shop for winter wear this year, it’s important to prioritize comfort. Merino wool is incredibly soft, making it an ideal choice when working from home or kicking back on the couch.

It Looks Amazing

Finally, the reason people love merino wool is that it looks fantastic. If you buy your merino clothing from a quality clothing maker, the garments should have a casual-yet-sophisticated charm. Just make sure that you prevent your garments from pilling by washing it after the first few wears.

It isn’t easy to believe that one material can be all that – odour-resistant, breathable, sweat-wicking, insulating, comfortable and modern – but merino wool pulls it off. Regardless of whether you plan on travelling, round out your wardrobe with a few merino wool clothing items this winter, and see for yourself why everyone loves it.

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