Yesterday when the news broke that Sony had patented a technology that would block the sale of used games, GameStop shares dropped more than five percent. The technology would basically stop retailers like GameStop from being able to sell used games, which is the majority of their business. However, today their stocks have rebounded and they are up more than two percent from yesterday at the time of this article going up.
The stock shares rebound is likely from numerous analysts coming out and announcing that Sony is not likely to include this technology in their next generation console. Both Bloomberg Businessweek and Wedbush Morgan analyst Michael Pachter said it would cause too much of a consumer backlash for Sony to consider using this technology.
Earlier last year there were rumors that both the next generation Xbox and PlayStation would implement this type of technology. But there was such a backlash against the news that most fans and analysts agreed that it would be commercial suicide for a company to stop used game sales. However, those rumors didn’t have a patent and were just speculation based.
Honestly I just can’t see Sony using the technology because if Microsoft doesn’t implement any anti used game sales technology fans would flock to their new console instead of Sony’s. It would be in the analysts words, “detrimental to Sony’s overall business”.