<p class="p1"><span class="s1">When it comes to trade shows, nobody likes going to a boring booth. But how can you make your booth pop when it comes to a trade show? Well, there are tricks to having both a successful trade show and a booth that naturally draws people in. At ExpoMarketing, we know how to make the difference between boring <a href="https://www.expomarketing.com/custom-trade-show-displays/"><span class="s2">trade show displays</span></a> and displays that get all the attention.</span></p>
<!-- WP QUADS Content Ad Plugin v. 3.0.1 -->
<div class="quads-location quads-ad135805 " id="quads-ad135805" style="float:none;text-align:center;padding:0px 0 0px 0;" data-lazydelay="3000">

</div>

<p class="p2"><span class="s1"><b>Think Brand</b></span></p>
<p class="p1"><span class="s1">Before you even begin to design your trade show display, think about your brand. Just like Nike is known for the &#8220;swoop&#8221; on their shoes and Amazon is known for the &#8220;smile,&#8221; you should have a brand and logo that is (or will be) instantly recognizable with your company. Your company needs to have its brand not only on banners but repeated all the way down to the swag you hand out. If your company has special colors, be sure that everything about the display has those colors present &#8212; right down to the clothing that your booth workers wear.</span></p>
<p class="p2"><span class="s1"><b>Get a Jump Ahead of Your Competition</b></span></p>
<!-- WP QUADS Content Ad Plugin v. 3.0.1 -->
<div class="quads-location quads-ad135804 " id="quads-ad135804" style="float:none;text-align:center;padding:0px 0 0px 0;" data-lazydelay="3000">

</div>

<p class="p1"><span class="s1">Going to a trade show where you have customers? Bring in the crowd! Let your contacts know you&#8217;re at a particular trade show and invite them to attend. Maybe offer special discounts to certain products for attending or give them the VIP treatment when they show up? Nothing looks worse than a trade show booth that nobody visits &#8212; so get a jump ahead of your competition and bring your own! Everyone knows a crowd forms where there&#8217;s a crowd because people want to see what&#8217;s going on. So, BYOC (Bring Your Own Crowd). And no, it&#8217;s not cheating.</span></p>
<p class="p2"><span class="s1"><b>Think Outside the Box</b></span></p>
<p class="p1"><span class="s1">Most trade show displays are boring because they have a couple of computer screens and maybe a person chatting about the product. Try livening your booth up with interactive displays that are fun, educational, and get the clients and customers involved. How about games? Or maybe Virtual Reality? Or something else where you can make it fun to pick up cool swag from you? The more you can entertain your audience, the more the brand and your company&#8217;s message will come through. They&#8217;ll remember you long after the trade show is done.</span></p>
<p class="p2"><span class="s1"><b>Think Color</b></span></p>
<!-- WP QUADS Content Ad Plugin v. 3.0.1 -->
<div class="quads-location quads-ad135804 " id="quads-ad135804" style="float:none;text-align:center;padding:0px 0 0px 0;" data-lazydelay="3000">

</div>

<p class="p1"><span class="s1">Think about the last trade show you&#8217;ve been to. Chances are the displays were corporate blue, gray, or white. How boring is that? Make a bold statement and go with bright colors that will naturally stand out from the other trade show displays. In other words, rock their eyes with color. When you&#8217;re different and stand out, it has a tendency to draw people in.</span></p>
<p class="p2"><span class="s1"><b>Commission Your Display</b></span></p>
<p class="p3"><span class="s1">Look, most folks aren&#8217;t designers, and even if you are, chances are you&#8217;ve never designed a trade show display. That&#8217;s where ExpoMarketing comes in. They&#8217;ve been an award-winning trade show exhibit company for over 25 years and have designed and developed over 3000 trade show displays. They know their stuff, which is why if you&#8217;re planning on having a booth at a trade show, be sure to contact them to commission your next trade show display.</span></p>

<div class="essb_links essb_counter_modern_right essb_displayed_bottom essb_share essb_template_default4-retina essb_1422690906 print-no" id="essb_displayed_bottom_1422690906" data-essb-postid="134636" data-essb-position="bottom" data-essb-button-style="button" data-essb-template="default4-retina" data-essb-counter-pos="right" data-essb-url="https://www.explosion.com/134636/get-ahead-in-your-next-trade-show/" data-essb-fullurl="https://www.explosion.com/134636/get-ahead-in-your-next-trade-show/" data-essb-instance="1422690906"><ul class="essb_links_list"><li class="essb_item essb_link_facebook nolightbox essb_link_svg_icon"> <a href="https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.explosion.com%2F134636%2Fget-ahead-in-your-next-trade-show%2F&t=Get+Ahead+in+Your+Next+Trade+Show" title="Share on Share" onclick="essb.window(&#39;https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.explosion.com%2F134636%2Fget-ahead-in-your-next-trade-show%2F&t=Get+Ahead+in+Your+Next+Trade+Show&#39;,&#39;facebook&#39;,&#39;1422690906&#39;); return false;" target="_blank" rel="nofollow" class="nolightbox essb-s-bg-facebook essb-s-c-light essb-s-ch-light essb-s-bgh-dark essb-s-bg-network" ><span class="essb_icon essb_icon_facebook"><svg class="essb-svg-icon essb-svg-icon-facebook" aria-hidden="true" role="img" focusable="false" xmlns="http://www.w3.org/2000/svg" width="16" height="16" viewBox="0 0 16 16"><path d="M16 8.049c0-4.446-3.582-8.05-8-8.05C3.58 0-.002 3.603-.002 8.05c0 4.017 2.926 7.347 6.75 7.951v-5.625h-2.03V8.05H6.75V6.275c0-2.017 1.195-3.131 3.022-3.131.876 0 1.791.157 1.791.157v1.98h-1.009c-.993 0-1.303.621-1.303 1.258v1.51h2.218l-.354 2.326H9.25V16c3.824-.604 6.75-3.934 6.75-7.951"></path></svg></span><span class="essb_network_name">Share</span></a></li><li class="essb_item essb_link_twitter nolightbox essb_link_twitter_x essb_link_svg_icon"> <a href="https://x.com/intent/post?text=Get%20Ahead%20in%20Your%20Next%20Trade%20Show&;url=https%3A%2F%2Fwww.explosion.com%2F134636%2Fget-ahead-in-your-next-trade-show%2F" title="Share on Tweet" onclick="essb.window(&#39;https://x.com/intent/post?text=Get%20Ahead%20in%20Your%20Next%20Trade%20Show&;url=https%3A%2F%2Fwww.explosion.com%2F134636%2Fget-ahead-in-your-next-trade-show%2F&#39;,&#39;twitter&#39;,&#39;1422690906&#39;); return false;" target="_blank" rel="nofollow" class="nolightbox essb-s-bg-twitter essb-s-c-light essb-s-ch-light essb-s-bgh-dark essb-s-bg-network" ><span class="essb_icon essb_icon_twitter_x"><svg class="essb-svg-icon essb-svg-icon-twitter_x" aria-hidden="true" role="img" focusable="false" viewBox="0 0 24 24"><path d="M18.244 2.25h3.308l-7.227 8.26 8.502 11.24H16.17l-5.214-6.817L4.99 21.75H1.68l7.73-8.835L1.254 2.25H8.08l4.713 6.231zm-1.161 17.52h1.833L7.084 4.126H5.117z"></path></svg></span><span class="essb_network_name">Tweet</span></a></li><li class="essb_item essb_link_pinterest nolightbox essb_link_svg_icon"> <a href="#" title="Share on Pin It" onclick="essb.pinterest_picker(&#39;1422690906&#39;); return false;" target="_blank" rel="nofollow" class="nolightbox essb-s-bg-pinterest essb-s-c-light essb-s-ch-light essb-s-bgh-dark essb-s-bg-network" ><span class="essb_icon essb_icon_pinterest"><svg class="essb-svg-icon essb-svg-icon-pinterest" aria-hidden="true" role="img" focusable="false" width="32" height="32" viewBox="0 0 32 32" xmlns="http://www.w3.org/2000/svg"><path d="M10.625 12.25c0-1.375 0.313-2.5 1.063-3.438 0.688-0.938 1.563-1.438 2.563-1.438 0.813 0 1.438 0.25 1.875 0.813s0.688 1.25 0.688 2.063c0 0.5-0.125 1.125-0.313 1.813-0.188 0.75-0.375 1.625-0.688 2.563-0.313 1-0.563 1.75-0.688 2.313-0.25 1-0.063 1.875 0.563 2.625 0.625 0.688 1.438 1.063 2.438 1.063 1.75 0 3.188-1 4.313-2.938 1.125-2 1.688-4.375 1.688-7.188 0-2.125-0.688-3.875-2.063-5.25-1.375-1.313-3.313-2-5.813-2-2.813 0-5.063 0.875-6.75 2.688-1.75 1.75-2.625 3.875-2.625 6.375 0 1.5 0.438 2.75 1.25 3.75 0.313 0.313 0.375 0.688 0.313 1.063-0.125 0.313-0.25 0.813-0.375 1.5-0.063 0.25-0.188 0.438-0.375 0.5s-0.375 0.063-0.563 0c-1.313-0.563-2.25-1.438-2.938-2.75s-1-2.813-1-4.5c0-1.125 0.188-2.188 0.563-3.313s0.875-2.188 1.625-3.188c0.75-1.063 1.688-1.938 2.688-2.75 1.063-0.813 2.313-1.438 3.875-1.938 1.5-0.438 3.125-0.688 4.813-0.688 1.813 0 3.438 0.313 4.938 0.938 1.5 0.563 2.813 1.375 3.813 2.375 1.063 1.063 1.813 2.188 2.438 3.5 0.563 1.313 0.875 2.688 0.875 4.063 0 3.75-0.938 6.875-2.875 9.313-1.938 2.5-4.375 3.688-7.375 3.688-1 0-1.938-0.188-2.813-0.688-0.875-0.438-1.5-1-1.875-1.688-0.688 2.938-1.125 4.688-1.313 5.25-0.375 1.438-1.25 3.188-2.688 5.25h-1.313c-0.25-2.563-0.188-4.688 0.188-6.375l2.438-10.313c-0.375-0.813-0.563-1.813-0.563-3.063z"></path></svg></span><span class="essb_network_name">Pin It</span></a></li><li class="essb_item essb_link_mail nolightbox essb_link_svg_icon"> <a href="#" title="Share on Email" onclick="essb_open_mailform(&#39;1422690906&#39;); return false;" target="_blank" rel="nofollow" class="nolightbox essb-s-bg-mail essb-s-c-light essb-s-ch-light essb-s-bgh-dark essb-s-bg-network" ><span class="essb_icon essb_icon_mail"><svg class="essb-svg-icon essb-svg-icon-mail" aria-hidden="true" role="img" focusable="false" width="32" height="32" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 60 60"><polygon points="60,50.234 60,9.944 39.482,30.536 " /><polygon points="0,9.941 0,50.234 20.519,30.535 " /><path d="M1.387,8.5l21.002,21.08c0.121,0.051,0.471,0.415,0.517,0.519l5.941,5.963c0.635,0.591,1.672,0.59,2.333-0.025l5.911-5.933c0.046-0.105,0.4-0.473,0.522-0.524L58.615,8.5H1.387z" /><path d="M38.07,31.954l-5.5,5.52c-0.73,0.68-1.657,1.019-2.58,1.019c-0.914,0-1.823-0.332-2.533-0.993l-5.526-5.546L1.569,51.5h56.862L38.07,31.954z" /></svg></span><span class="essb_network_name">Email</span></a></li></ul></div>
0 Comments